First Pres church logo

by atomicvibe • Uploaded: Jan. 17 '12 - Gallerized: Jan. '12

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Description: Redesign of the church's old logo http://bit.ly/FP-old in a stylized, illustrative manner, making it more welcoming, contemporary, friendly, casual, & upbeat. Client specified a rendering of the church’s architectural arch and cross in the perspective in this photo (http://bit.ly/FP-arch-cross), and required an emphasis on the church's nickname, “First Pres." In this concept, crisp, exacting vectors emphasize the architectural soundness of the church — a metaphor for the concept of faith as the solid foundation in one's life. This one makes use of hatching to add gradient dimensionality, enabling it to easily reduce down to 1-color. Colors are indicative of the building itself, including terracotta roof. Click here for more images, detail, and full design rationale: http://bit.ly/FP-case-study. Also, check it out on dribbble: http://bit.ly/FP-dribbble
Status: Client work
Viewed: 17025
Tags: brown maroon tan blue
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atomicvibe Jan. 17 '12

My apologies to those that viewed, liked, and floated this when it was in the Gallery a few months back. At that time, the logo was still in development, and the client saw it online and asked me to pull it, because they wanted the chance to reveal the final logo first.**Subsequently, the logo was finalized, and this is the *general* direction they chose. However, after turning over my final files, the church's in-house %22designer%22 got a hold of this, and botched it all to hell: http://bit.ly/FP-sadness**At any rate, I still retain full rights to display my original artwork, so this is what I am entering into online galleries, awards submissions, and consideration for book publishings.

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atomicvibe Jan. 17 '12

Thanks for putting this back in, David!!

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Sean Heisler Jan. 17 '12

Got my float again, great job, Jon!

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atomicvibe Jan. 17 '12

Thanks, Rick, Sean, and Ben! I appreciate the floats!**@Ben, yeah, it really annoys me when this happens, but this is exactly why I have a clause in my contract that grants me full rights to my original artwork for the purposes of self promo (portfolios, online galleries, etc.) education (blogs that go into detail about my design process), awards, and book publishing. It sucks that our hard work sometimes gets mangled like this, but if you take appropriate steps to protect yourself, at least you'll always have the *good* work to be proud of.

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shadzxiii Jan. 17 '12

Amazing re-design :)*Nice how did you make the old one look so amazing using the same curch %22view%22 but with new style.

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atomicvibe Jan. 17 '12

I appreciate the kind words, Shadz!

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watermarker Jan. 17 '12

The gallery was long overdue! Congrats!

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notjelly Jan. 17 '12

Refloated! Such a shame about the client's end use. Why hire a dog and then do all the barking yourself? Also, I believe that unless the client asks you to sign something to the contrary then you maintain all those rights regardless. That said, it is way smarter to just make sure that you (and the client) know this right from the start.

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Logomania Jan. 17 '12

Extremely beautiful!!!!!! Cant even imagine a better way!!! WELL DONE!

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kugelis Jan. 17 '12

This reminds me about Michelangelo's biography. He was dealing a lot with narrow-minded church people. You can read his biography, a great one, it is called - %22The Agony and the Ecstasy%22 by Irvin Stone. This book inspired and helped me to overcome rejections and other difficulties which I encounter as an artist.

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atomicvibe Jan. 17 '12

@Joel, you're so right, man! Thanks for the float.**Gustavo, Josh, Bernd, thank you once again for the great comments and floats!**@Giedrius, I definitely am no stranger to rejections, and I think I typically take it pretty well. Still sucks when you think you have an obvious winner, and your client pulls some wacky %24%23! like this with little to no logic behind it. But like I said, at least I still have a portfolio piece, and it will be submitted for awards and design annuals, so it's not the end of the world.

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watermarker Jan. 18 '12

P.S.: You know, if you hold all rights, you can pull back the design anytime, if it gets misused (or not used at all) by a client - its naturally often connected with lawers and such. At least a client cannot do anything to your desing, as he wants to, even if he has payed it.

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Atomicvibe Jan. 18 '12

LOL David, I think we can all agree that the client made an obvious mistake here. **@Ray, I wasn't aware of that. However, in this instance, I think I'm just going to walk away with a strong portfolio piece, and hopefully some awards. I don't think the amount I made on the sale of this logo warrants the time, money, or aggravation required to get lawyers involved. **@Thierry, thanks for the nice comment and re-float!

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raja Jan. 18 '12

still brilliant

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antoonj Jan. 20 '12

float again, still one of the best pieces of work here IMO. But its such a shame how this ended up i think.. it will look great in your portfolio on the other hand though!

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atomicvibe Jan. 20 '12

Thanks, Simo and Anton! I appreciate the kind words.

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hanuman shakti Jan. 23 '12

Love the woodcut style, perfect! :)*

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atomicvibe Jan. 28 '12

Thanks for the nice comment, Hanuman!

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jorgemariogomez Feb. 09 '12

oh my! no justice to what they did! absolutely love your work. great job!

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Dawood Aug. 08 '12

Love the graphic rendering..

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nydesign Aug. 15 '12

love the hatching!

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atomicvibe Aug. 15 '12

@Jorge, thanks for the support, man! Yeah, I still can't believe they botched it so badly.

@Dawood and Abi, thanks for checking this out, guys! I appreciate your kind words.

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jeangac Oct. 09 '12

Me encantan la forma que da las lineas!

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itsgareth Oct. 09 '12

Make that 100 floats :)

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atomicvibe Oct. 17 '12

Wow, thanks for the kind words, Jean and Gareth!

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SL Oct. 29 '12

Really beautiful. Amazing job.

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azacarias7 Dec. 07 '12

This is among my top 10 favorite logos. I love it.

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atomicvibe Feb. 20 '13

Sophia, thank you for your kind words. Sorry for the late response.

Antonio, I'm really flattered, man. Thank you for the support. I apologize that I didn't see your comment until just now.

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typohead Mar. 28 '15

Wow, amazing style!

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Atomicvibe Mar. 28 '15

^ Cheers, Aleksandar! Thanks for looking.

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logomotive Mar. 28 '15

Thought I commented on this one before. Always Loved this one.

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atomicvibe Mar. 28 '15

Thanks, Mike! Means a lot coming from the Master!

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