The Cleaning Corps - unused 02

by atomicvibe • Uploaded: Jul. 19 '11

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Description: Washington, D.C. area cleaning and restoration service, specializing in carpet and upholstery cleaning, and ceramic tile and grout cleaning. TCC originally wanted to position itself as a pioneer in offering environmentally-friendly cleaning services, and to promote the philosophy of ethical practices and ideals. This option, an exploration of an official-looking seal, captures the green element with the coiling, double-C shaped vine that becomes a vacuum head.
Status: Unused proposal
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hitbyreindeer Jul. 19 '11

This one depicts the green aspect more IMO

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atomicvibe Jul. 19 '11

Yeah, I, too thought it was the more %22green%22 of the batch. But after some discussions with the client, they decided that emphasizing the green aspect in their logo might cause the mark to look too faddish, since everyone's on the green bandwagon these days. We all thought that in a number of years, once green is the norm, all these logos that are overdoing it with the green themes are going to seem dated. They ultimately decided to portray strength and dependability, and thus, they chose this as their final mark: http://logopond.com/gallery/detail/120654

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Type and Signs Sep. 27 '11

love this version ... funny mixture of natural born cleaning competence ...

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atomicvibe Sep. 27 '11

Thanks for the compliment, Bernd!

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