Day One Fitness

by OcularInk • Uploaded: Apr. 17 '07 - Gallerized: Apr. '07

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Description: Online workout programs, one-on-one coaching, nutritional information, etc. My wife gave me the inspiration for this one. It's inspired after one of those old flip clocks. // Featured in Los Logos 4
As seen on: Day One Fitness
Status: Client work
Viewed: 32323
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Lets Discuss

chanpion Apr. 17 '07

Yep, bank clocks we call them. Saw it a mile away even without your explanantion.**Very original. Great work bud (um...your GF I mean).

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nido Apr. 17 '07

i keep expecting it to flip to 2! nice!

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kult house Apr. 17 '07

Ocular, I really effin' love this.

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OcularInk Apr. 17 '07

Ah, bank clocks...I was wondering if there was another name for them. The GF is going to love reading all of your comments. :-) Thanks, guys. Nido, my buddies over at Kemso.com will most likely be doing the website for this. They do a lot of great flash work. Would be real neat to see something like that on the site. Thanks, Kult!! Lovin' your recent work (well, all of it!). Peace!

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raja Apr. 17 '07

to girfriend: kick-ass concept!**to ocular ink: very nice - did you try black?

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OcularInk Apr. 17 '07

Thanks!! Who is 'said'? Raja, black was my initial thought as well, but felt it was way too cold for a fitness/personal wellness site. The orange, to me, reminds me of a color one would find in a sunset...evoking a new day. %3B-) Excellent point, though! Melissa says thanks to you all as well!

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senterbrands Apr. 17 '07

When I first saw this I immediately saw a sunset in the mark. Which by your above posts could mean new day. Nice one.

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logomotive Apr. 17 '07

said was my on this one Kev.

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nido Apr. 17 '07

hehe... dont you just love typos%3B)

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logomotive Apr. 17 '07

had to hurry b4 said ate me :-) I do it ALL the time.

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logomotive Apr. 17 '07

ROFLMAO!!!!! ha ha said got ya again. Hye I'm using internet explorer YOU?

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OcularInk Apr. 18 '07

I use Firefox. Basically, if I click on another page within LogoPond, I am signed out (not everytime though). Also, I'll sign in to comment on a logo...by the time I have finished my thoughts, I have been signed out. However, it shows me as being still logged in (even allows me to post a comment), but my user name disappears. Hope this helps, David.

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nido Apr. 18 '07

hey kev i had a similar problem for a while, i also use firefox. tell me do you log in everytime you visit logopond? i ask because what i did was tick the box that says 'remember me for a month' %26 i no longer have that problem! i dont think its firefox though, in my experience explorers really bad, firefox is normally great!

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emkay Apr. 24 '07

OcularInk, very nice logo and concept. Think you should know though that the new %3Ca href%3D%22http://www.microsoft.com/office/newday/default.mspx?WT.mc_id%3DGooglePaid%26WT.srch%3D1%22%3EMicrosoft Office%3C/a%3E ad campaign uses a similar clock. Like yours better though, very well done!

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OcularInk Apr. 25 '07

@ Nido : looks like the bug has been fixed. :-)**@ Emkay : Thank-you! And I appreciate you referencing the Microsoft Office image. Always good to know what's out there.**@ dache : Thanks, brotha!!

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jackg Apr. 25 '07

i love the design but from distance it looked like it had a shiny %22web 2.0%22 effect and not a flip rotating calendar.**i'm not sure of a work around, perhaps make the top darker than the bottom?**awesome though.

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bpotstra Apr. 25 '07

Groovy logo, Kevin.

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OcularInk Apr. 28 '07

Interesting point, jackg. However, in my research, the bottom was always darker. Thanks, though!**Thanks, Brian. Good luck with jazz logo...I'm curious to see the final design. Later!!

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firefly Apr. 29 '07

Great logo, i am just not to sure on the need of the small day in the flip clock section. No need to repeat the name twice in the logo? *

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attyl Apr. 29 '07

just saw a %22Day One%22 logo from a Microsoft adthat just like this 'cept color...*

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OcularInk Apr. 30 '07

@ firefly: The mark itself is intended to be a stand-alone. So, with that said, it felt right to include 'Day' twice. Also, research 'Flip Clock' in Google. You will notice, that 'Day' part in the mark is actually a clever play on what is already there.**@ attyl: And? Oh, and this has already been acknowledged by emkay.

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attyl Apr. 30 '07

duuuude, rudeness not needed.

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attyl Apr. 30 '07

didn't see the comment by emkay

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AL May. 01 '07

Nice concept. I agree the small 'day' is not necessary here - it's hardly visible, and in small logo sizes would probably dissapear. Also I'm not sure about the proportions and weight between the sign and inscription - it's a bit too light on the right.

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OcularInk May. 04 '07

@attyl - I'm just tired of seeing references to other logos with nothing else being said. At least say something like...%22great minds think alike%22. :-) For all I know, you are accusing me of ripping the idea. All in all, I appreciate your feedback. I'm always looking for ways to improve. So, thanks!

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nido May. 04 '07

great minds must think alike! i was just thinking the same thing... what you just said %3D)

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OcularInk May. 04 '07

Lol!! We're on the same wave length, dude!!

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mannah May. 18 '07

love the concept. neat idea.

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OcularInk Aug. 20 '07

Day One Fitness goes live on the web. I'm not exactly sure who did the site, but it turned out nice, in my opinion.**http://www.dayonefitness.com/

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brandsimplicity Aug. 20 '07

Very nice clean site,your logo looks amazing!

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OcularInk Aug. 20 '07

Thanks, Fabian!! :D

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miguel1 Aug. 23 '07

AWESOME DUDE. Ya done good if I say so myslef %3C typo LOL!

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rantiddlybobo Sep. 26 '07

I like it, clean and clever.*As several have mentioned the first thing that came to mind when I saw it was the Microsoft Office, new day, ad campaign. Outside of that it is great.

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ChrisG Nov. 18 '07

I love the mark. I'm not as crazy about the typography, and the loose kerning, but at least it doesn't compete with that great mark.

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muku Feb. 12 '08

Hey Occular... If you're wondering who made the site for Day One it's these guys... www.hydragraphik.com. I know a couple people that worked there and I was just browsing through their site when I came across your logo. Sweet logo btw!

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OcularInk Mar. 19 '08

Thanks everyone.**@ muku : Ah, thanks man. Good to know. And thanks for the kind words.

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kellyoneill May. 22 '08

Fabulous - you are a great designer, Kevin - thank you for taking time to critique my logos as I embark on this new branch of my business.

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Royk Jun. 05 '08

Just amazing. I love the concept.

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OcularInk Jun. 13 '08

Thanks guys. :-)**@ Kelly : Keep up all the great work. You rock!

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Art Machine Jul. 15 '08

Congratulations Kevin!

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nido Jul. 15 '08

yeah.. well done bud!

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fogra Jul. 15 '08

Flippin' great and congrats too Kev!

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OcularInk Jul. 22 '08

Thanks, bud!! Ya know, your FIDO logo is one of my all time favorites. I actually forgot it was yours for a second. :-P Nice work, dude.

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peter0379 Jul. 26 '08

I think it's unsuccessful. Logo's should stay visually consistent large and small. If this logo was any smaller, the word DAY on the graphic would disappear.**Great concept - bad execution.

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OcularInk Jul. 26 '08

This was created primarily for the web, but I appreciate your concern.

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borinagge Jul. 26 '08

This one is so cool, it feels energetic, time to get back in shape.....I prefer this type than the one they use, this one feels in shape, XD

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logomotive Jul. 26 '08

BTW Kev, congrats!! I almost forgot. Well deserved my friend.

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dado Jul. 30 '08

Congrats my friend! :)

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mrblong Oct. 20 '08

I Love It. Very Creative

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OcularInk Dec. 09 '08

@ borinagge : Thanks Daniel. I too prefer this type treatment. Glad you noticed that.**@ logomotive : Thanks Mike. Means a lot dude.**@ dado : Thanks buddy!**@ nima : Thank-you!**@ mrblong : Thanks Brion.**@ canhur : Thanks dude!

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birofunk May. 28 '09

stunning...good job!

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OcularInk May. 28 '09

Thanks Olivier and Niall. I appreciate it.

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epsilon May. 30 '09

Interestingly enough it seems to be the only logo missing from this %22guy's portfolio here on LP%22:http://logopond.com/members/profile/showcase/11798.

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lundeja May. 30 '09

The logo police always make me feel secure :) Love logopond.

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OcularInk May. 31 '09

@Art Machine Interesting find, Julian.*@epsilon Hmm, that is interesting, Alex.*@lundeja Lol! Me too, Jared.

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tass Oct. 01 '09

Nice to see it's talked about me in here too. Pretty bad that it's again today for a bad thing. I explained %22here%22:http://logopond.com/gallery/detail/65567 my process. Epsilon i've got nothing against you but i suggest you do a better counting next time. I've got many projects that i haven't yet uploaded in here. I use this account for a few months (forgot about how many) and my policy is to upload just 2-3 logos at a time to permit users give a feedback. I consider uploading everything in one day will diminished that opportunity. **Again i am sorry for this unpleasant situations and i am really sorry and disappointed that this kind of similarities attract more interest and comments than most of my other projects uploaded.

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tass Oct. 01 '09

Really sorry Kevin for this a bit off-topic comment on you project page but i felt the need to give an explanation.

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OcularInk Oct. 02 '09

The only thing to do is take your word for it. However, it is a very unfortunate situation. If the proper research had been done prior to starting your logo project, I'm sure the Day 1 Fitness logo would have come up.

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tass Oct. 02 '09

I must thank you for the credit / trust. About how unfortunate is this... i can't say anything more. You are right about the research, but sometimes there are so many things to be taken care and look out for that i found it pretty difficult to make 99%25 sure of the originality of any idea. Thank you for understanding, and again sorry for this situation as i guess it's unpleasant for you as it is for me (or maybe even more). *Really hope to chat from now on at some more interesting / constructive / creative topics%3B there's no need to say that you've got a really nice portfolio.

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ryanlynndesign Jan. 14 '10

Great work, I love how the flip calendar/clock implies that there will be a day 2 and that this company will keep you focused and coming back in the future.

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OcularInk Feb. 05 '10

Thanks guys. Hey, so I just got an email letting me know there's a guy on Elance using a lot of logos from the Pond as his own. Check it out. http://www.elance.com/experts/pakistan_sindh_karachi/logos_creative_graphic_design/1677771?catid%3D10184%23tab%3D0

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m1sternoname Feb. 05 '10

blegh, that's just awefull!**unlike your logo :)

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logomotive Feb. 05 '10

Unbelievable, even got Herb's Families logo in there.Your Inksect and just about one from everyone in there but none of his own work.

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JoePrince Feb. 05 '10

Always loved this one Kev.

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OcularInk Feb. 05 '10

You figure with the design community's reputation of finding these thieves they would eventually stop. Morons! Thanks for the support, Floris, Mike and Joe.

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sbj Feb. 06 '10

that guys is off from elance now! congrats!

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OcularInk Feb. 07 '10

Good to know. Thanks, Saurabh!**

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ethereal Mar. 01 '10

Check it out, Kev, we're being ripped again: http://miniv.ueuo.com/

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OcularInk Mar. 03 '10

ARGH!!!!! Here we go again. Just got a quote request from a new client as well saying he was on freelancer.com and saw the D1F logo on there in someone's portfolio. Lovely.

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milou Apr. 13 '10

This one is totally awesome Kevin.

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OcularInk Apr. 14 '10

Thanks, Milosz. You're awesome!

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Mikeymike Jun. 15 '11

I don't know how I missed this one of yours, but I really like it. But now I feel like I got ta go home and exercise.

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ocularink Jul. 13 '11

Haha, thanks Mikey!

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