by VERG • Uploaded: Aug. 16 '10


Add to Pad (In 9 Pad s )

Description: originally for a marketing company.
Status: Work in progress
Viewed: 3517
Tags: Marketing Animo

Lets Discuss

itsgareth Aug. 16 '10

interesting. I think the i stands out a bit though. Have you considered losing the dot and increasing the remainder to the x-height and then tapering the right-had side slightly so that it mimics the curves of the other characters?%0D*%0D*I'd also consider another typeface for marketing, doesn't seem to do it justice as 'animo' could be very very cool with some minor adjustments.

VERGad Aug. 17 '10

thanks for the feedback gareth! I'll take it all on board and post back another variation. the 'i' also represents the fact that it's a one man show, but i think giving that perception could work against the company anyway. i originally had a typical sans font capitalised for marketing and tossed up between the two before uploading the logo. i'll show you in the next variation. onya!

vergad Jan. 31 '11

doesn't look like this one is going ahead so i've lost the %22marketing%22

JF Jan. 31 '11

Tastefully done!

vergad Feb. 01 '11

why thank you very much JF


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