WIP

by OcularInk • Uploaded: Jan. 21 '09

b15f16457f8fb0dca5e50a09f40a4575.png

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Description: Brand strategy, marketing and development of entertainment and lifestyle brands for families, kids and faith-based consumers. The mark conveys ideas taking flight.
Status: Unused proposal
Viewed: 2821
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penflare Jan. 21 '09

i would lose the gradient - it looks more like a %22neon light sign%22 you'd see outside a bar -**maybe try it all one color. - looking forward to seeing the final logo

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epsilon Jan. 21 '09

That looks to me more like a logo for RC airplane club. At the very least it evokes no association with faith .. aside from the plane looking like a cross, but that's quite a stretch.

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OcularInk Jan. 21 '09

@ penflare: I don't know, I kind of like the back glow. It makes sense for the concept and gives the mark more %22flare%22. :-) But I'll try some other options out as well. Thanks for your feedback, Sean.**@ epsilon: The client requested a simple and iconic mark with a fun concept. The faith aspect was not to be conveyed within the logo. Perhaps this is the wrong direction though. We'll see. I appreciate your feedback.

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