Activa

by joelcolombo • Uploaded: Dec. 03 '10 - Gallerized: Dec. '10

6bc4fe6555a194979983c26d75bd6e31.png

Description: Activa is a company specialized in providing sound, lighting and video rental services for parties and events in general.
As seen on: Joel Colombo

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Status: Client work
Viewed: 17791
Tags: club night ray color
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Lets Discuss

deiv Dec. 03 '10

really nice! good work, Joel

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ALL4LEO Dec. 03 '10

Yeah, totally agree with Deiv, awesome work!

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raja Dec. 03 '10

suits its purpose very well

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joec Dec. 03 '10

Thanks for the comments guys!

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milou Dec. 04 '10

That's a very intersting work :-)

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ethereal Dec. 04 '10

As raja said, really fits the purpose well!

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logoboom Dec. 04 '10

Love it. Quite fitting.

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Pierro Dec. 05 '10

This is excellent.

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richardbaird Dec. 07 '10

Love it, looks like lasers.

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joec Dec. 07 '10

They are lasers! *Thanks everyone for the kind words. I'm glad this work fitted the purpose.

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illix Dec. 07 '10

Okay %u2013 the letter spacing is a bit 80's and a tad too spaced out, in my opinion. The whole logo would benefit from choosing a font size a bit bigger, there is plenty of 'size' in the emblem and a bigger font size will help you to make the word wider than the logo itself. Also with letter lines being slightly thicker it will add more emphasis to the name, and add 'thin-ness' (a feeling of light and space) to the logo due to a bigger contrast. The logo is however delicious, light and spacious and cleverly made. Well done you : )

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Lecart Dec. 07 '10

%22the letter spacing is a bit 80's%22 - i'm not sure what you mean.. ?

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ethereal Dec. 07 '10

Hey, Stelian, nice mark buddy. Wider letterspacing was used a lot in the 80's and 90's but I don't agree with illix. The handling of the type is very fitting and works great with the mark. The weight feels right and the wider spacing gives it a more dramatic effect that fits the conceptual nature of the mark quite well.

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Lecart Dec. 07 '10

Hey Sean, thank you for the info, I wasn't aware of that. I'm lacking some design history lessons.**But it isn't my mark! :D

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ethereal Dec. 07 '10

OMG. I am so sorry, Stelian. Brain fart. So I guess it's nice mark joec and there's your lesson, Stelian!

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feebster Dec. 07 '10

Love the gradient in the spotlights!

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designfacet Dec. 07 '10

Nice work,are you keeping the black background for all their promotional items? stationary etc..

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joec Dec. 07 '10

@designfacet Thanks! The black background will be used most (cards, flyers, etc.) I'm still developing the brand, and the most part of promos will be digital (web, videos, eblast) so there's no problem with the blacks. **Still, I've made some tests with negative colors and b/w and the icon works really well (this will be used %3Cif really necessary%3E in faxes and printed invoices)

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hyperborea Dec. 15 '10

Yeah the mark is great for the purpose as allready mentioned before.*I'm noticing some craftmanship on the type besides the kerning as well...am I right?*Good job here!

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joec Dec. 16 '10

Absolutely correct, the font is 'Blur'. I've redesigned the 'i' and adjusted the height of the letters as well.*Glad you like it!

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chelo28 Jan. 01 '11

exelent work, congrat!

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