HomeLife

by firebrand • Uploaded: Aug. 14 '07 - Gallerized: Aug. '07

5bc3bf83f39f33a7df8a8f2938b9c6fc.png

Add to Pad (In 35 Pad s )

Description: Mortgage company
Status: Unused proposal
Viewed: 8764
Share:  

Lets Discuss

thomas Aug. 14 '07

Excellent work! I think this mark is stronger than the other version. I see clearly books. Also, the negative space created is nicer than on your second version. I love the colours scheme you used to, very elegant. Altough, I prefer position and proportion of your second one.

Reply
yaserahmad Aug. 15 '07

I like this logo, it is really easy to remember.

Reply
OcularInk Aug. 15 '07

What up, Roy?! Hope you're having a good week. I agree with Thomas. This mark is much stronger, however, I also prefer the other layout and proportion between mark and type on the other version. Great colors too!

Reply
firebrand Aug. 15 '07

@ dOc: Have you got a sixth sense? I'm a bit rattled at the moment as I've just taken the leap from the comfort zone into freelance uncertainty. Thanks for your feedback.. good idea, I'll post a third version and maybe one of the throw-outs. :)

Reply
firebrand Aug. 15 '07

Thanks fellas*@ thomas: Some good points there, thank you!

Reply
cresquin Aug. 15 '07

This is a very strong mark in color, but I think it needs to change for 1-color work. Perhaps an alternate version could have the lighter pages become outlines.**You always have to ask %22how will this look look when faxed or photocopied?%22

Reply
firebrand Aug. 15 '07

@ cresquin: The outline's not a bad idea. It also works quite well in solid black with no tints at all. :)

Reply
logomotive Aug. 15 '07

Drop shadow it. LOL!

Reply
firebrand Aug. 15 '07

Haha... Where's my airbrush?

Reply
logomotive Aug. 15 '07

rapidograph it, that way it will reproduce as a solid. ha

Reply
firebrand Aug. 15 '07

Couple of old timers eh?**Anyway, it's gettin a bit late on this side of the pond. Better turn in. (-)

Reply
robertscully Aug. 21 '07

firebrand I am loven this one alot, very smart and a simple read pardon the pun.**-rob

Reply
firebrand Aug. 21 '07

Pardon excepted. %3B)*Cheers Rob!

Reply
ghorsman Aug. 24 '07

Beautiful. Dare I say that a one-color version could use gray tints without too many repercussions to retain the aesthetic integrity. Besides, do people actually use a fax machine any more?

Reply
firebrand Aug. 25 '07

Thanks, ghorsman. %3B)

Reply
mdta Aug. 25 '07

I can definately see this on the spine of many books in the future...

Reply
tiko1232 Aug. 27 '07

Great logo. Great colors :) Well done

Reply
firebrand Aug. 27 '07

Thank you, mdta and tiko1232!

Reply
admarcbart Sep. 17 '07

On second thought I retract my previous statement. Yours is much better with better execution and color scheme. %3B)

Reply
firebrand Sep. 17 '07

Justice at last from officer O'Dell

Reply
saawan Jun. 01 '08

Love the colors and concept. Nice mark.

Reply
gthobbs Aug. 02 '08

Spent some time digging through your showcase again. Respect brother!

Reply
firebrand Aug. 03 '08

Thanks, Glenn. I appreciate it mate.

Reply
sbj Jun. 25 '10

nice concept..*hw ur client got name Pandora in 2008 before avataar :)

Reply
firebrand Jun. 25 '10

Thanks. This was an unused concept. It has recently been purchased by a Californian mortgage company - in case you see it around!

Reply
JoePrince Feb. 19 '11

Phenomenal Roy, great looking piece.

Reply

Please login/signup to make a comment, registration is easy