by burocratik • Uploaded: Jun. 13 '08
The identity for the Series of Focus-Abengoa Forums to be held in the future was developed with the aim of achieving the most versatile and abstract brand possible, and one that is both symbolic and relevant. The topics for discussion at the Focus-Abengoa demanded an identity that functions as a metaphor for sustainable growth and reflect environmental concerns at the same time. The solution is a memorable organic shape that represents a flourishing tree, centered on fundamental human cooperation and Interaction as a whole, so that the planet can endure and prosper with the natural resources available.
As seen on: www.carbon-training.com