The Clean Spot

by atomicvibe • Uploaded: Nov. 11 '10


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Description: Visual identity for a hypothetical cleaning supply and equipment retailer. When viewing this mark, the first thing most will see is the orange C contained within a gray ring. However, upon further inspection, the C becomes a circle, representing the "spot," with a vacuum cleaner head coming in at an angle. This clever visual twist will keep the viewer's eyes fixated on the mark for a longer duration, resulting in strong brand retention. The type for "The Clean Spot" is custom, and is based on the notched, gray outer ring of the icon.
Status: Just for fun
Viewed: 9124
Tags: custom type spot clever circle

Lets Discuss

atomicvibe Nov. 11 '10

Any input would be greatly appreciated guys. I'm trying to sell this on Brandstack, and it got denied for unspecified reasons.

atomicvibe Nov. 19 '10

Any comments? Criticisms? Ideas? Suggestions? Love it? Hate it? Burn it? Anything?


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