Fresh Fruit Baskets

by Siah-Design • Uploaded: Apr. 02 '09 - Gallerized: Apr. '09

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Description: FreshFruitBaskets.com is a gourmet retailer of organic fruit baskets. They approached me to do a re-brand of their company as they had a recent move to organic products and desire to target corporate clients. The mark is orange wedges with fresh drip flying upward that also creates an abstract basket. Copyright Josiah Jost and Siah Design © 2009
Status: Client work
Viewed: 16671
Tags: re-brand orange basket fruit
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Lets Discuss

Siah-Design Apr. 02 '09

You can check out the logo process and their old logo %22on my blog%22:http://http://siahdesign.com/archives/648

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fogra Apr. 02 '09

Congrats, Josiah. A fantastic rebrand solution.

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gyui Apr. 02 '09

love the mark on the business card, nice job Siah!

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MiPedazO Apr. 02 '09

I saw the process of your creation, and I think this is definitely the best result. It looks clean and fresh ... ready for playback on applications without problems! I really loved the colors and typography

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penflare Apr. 02 '09

always been a fan of the simple message behind this, great job josiah

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firebrand Apr. 02 '09

Loving the mark. Fantastic work, josiah.

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janzabransky Apr. 02 '09

very cool logo, love its freshness and fruitiness in that simply way

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903creative Apr. 02 '09

Really clever mark. Awesome job.

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lundeja Apr. 02 '09

The best part about this is that if you view it upside down it still makes sense. Honestly just so cool.

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Siah-Design Apr. 02 '09

Hey thanks everyone!! Ya'll are too kind

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nido Apr. 04 '09

simply brilliant...

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Muamer Apr. 04 '09

fresh %26 clever, congrats! %3B)

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yelds Apr. 05 '09

great little mark!

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BigAl67 Apr. 05 '09

As I indicated on your blog Josiah - this is one very sweet solution and a million miles away from their tired old word mark. Outstanding result - brilliant in its simplicity and clarity.

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gustavocadar Apr. 05 '09

Very good, Siah, congratulations

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gustavocadar Apr. 05 '09

It's really nice to see a good idea not being overwhelmed by shadows, effects and a lot of details. Well done!

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Siah-Design Apr. 05 '09

Hey Thanks Everyone!!

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JMadison Apr. 05 '09

Amazing job! ...and yet another reason why i love this site!

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bluehaus Apr. 06 '09

Very nicely done. Very simple and clean. Really well done. Kudos!

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rfrusso Apr. 06 '09

So juicy! This is/will be an award winner.

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Siah-Design Apr. 06 '09

Thanks Dalius, JMadision, Left, Bluehaus and rfrusso!

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Art Machine Apr. 07 '09

This IS an award-winner. Amazing, Josiah.

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logomotive Apr. 07 '09

Esqueezzed design Josh.

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rick! Apr. 07 '09

wonderful!, I love this logo

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Siah-Design Apr. 07 '09

@Julian: Appreciate the kind words :D*@Mike: I like how you always make sure your comments are as creative as the logo %3B)*@rick! Thanks!

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pedro.assumpcao Apr. 07 '09

Very good and fresh! Did you try to layout the text with 3 lines? To easy the application with low widths?

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Siah-Design Apr. 07 '09

Thanks Pedro! Yes, we did try other variations with the type and we finalized on two variations. One like the logo presented above which will be used most of the time and also one with the type in two lines that will be used for web ads and other cases where there is limited width.

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tammyhart Apr. 08 '09

absolutely flawless

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dbunk Apr. 09 '09

Cool stuff, even the handle could look like one of those pieces??

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myckyc Apr. 09 '09

thats fresh! love it)

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tokostyler Apr. 09 '09

i like your works. congratulations.

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Siah-Design Apr. 09 '09

Thanks Tammy, Pouior, Dbunk, Myckyc and Tokostyler!! Kudos :)

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logoboom Apr. 11 '09

Less is more. Very well executed and a clever idea to boot.

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sarodway Apr. 16 '09

WOW!! delicious! well done :)

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JoePrince Apr. 01 '10

Don't know how I missed this Josiah, looks great bud.

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