Peak Fitness
by ColinTierney • Uploaded: Mar. 11 '15 - Gallerized: Mar. '15
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Description:
A logo option for a women's fitness club. I realize this concept is a stretch, but I liked the idea of a cross between a mountaintop (peak) landscape and an EKG monitor (fitness).
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Colin Tierney Design
Status:
Unused proposal
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Great concept, Colin. I did a logo concept for a business in the medical industry last year that used an EKG monitor as well. Their problem with it (which hadn't occurred to me initially) was that it resembled a flat line towards the end, which obviously isn't a good association. Something to be aware of.
ReplyThanks, Sam. Spot on and like I wrote in the description—this concept is a stretch. I'm pretty sure the execution and idea was one that I couldn't resist creating. While it might be clever, it simply doesn't make sense for brand.
ReplyBTW, I would love to see your logo with the EKG monitor.
ReplyHere, just uploaded it: http://logopond.com/gallery/detail/229093
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