Thanks for the feedback guys. To be honest with you that was a very %22demanding%22 client and we presented more logos than you could possibly care to imagine, all of which were shot down and I left the client presentation scratching my head. So there I am on the way back from the meeting, frustrated and stuck in traffic and I look out the window of the car and bingo!
wiking, really creative solution, congrats. I initially thought it was too playful for a merger consultant firm, but hey if they like it, win-win for everyone!
Can you use a street sign like that though? I mean can you really trademark that etc? I'm not being sarcastic I really don't know. Interesting concept.
@David - that one of the benefits (and frustration) of designing for a merger firm, tonnes of lawyers to double check everything. I know they had 2 lawyers look into the legal usage of the merge sign and apparently it was ok'd.
Lets Discuss
that is awesome, great job
ReplyGreat work.
ReplyClient must love it.
ReplyThanks for the feedback guys. To be honest with you that was a very %22demanding%22 client and we presented more logos than you could possibly care to imagine, all of which were shot down and I left the client presentation scratching my head. So there I am on the way back from the meeting, frustrated and stuck in traffic and I look out the window of the car and bingo!
ReplyTotally love it.
Replywiking, really creative solution, congrats. I initially thought it was too playful for a merger consultant firm, but hey if they like it, win-win for everyone!
ReplyVery clever. A refreshing mark for such a dry line of business. Congrats.
ReplyThanks mabu, gyui and sdijock!!
ReplySuper nice -- works on a lot of levels. Gains interest, captures attention...all the things you want a good logo to do. :)
ReplyThanks alldesign!!
ReplyThought I floated this a long time ago...dig it!
ReplyThanks Joe!!*
ReplyCan you use a street sign like that though? I mean can you really trademark that etc? I'm not being sarcastic I really don't know. Interesting concept.
Reply09 lol sorry, moving along
Reply@David - that one of the benefits (and frustration) of designing for a merger firm, tonnes of lawyers to double check everything. I know they had 2 lawyers look into the legal usage of the merge sign and apparently it was ok'd.
ReplyBrilliant!! This epitomizes what a mark should be, simple, identifiable while capturing the essence of what the client does.
ReplySuch a great feeling when that perfect idea hits, huh?? That's what I'm chasing. ;-)
Thanks Stephen!!
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