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Can you please explain why hand? Why did you use that element, what was the point of the concept and this approach? Thanks!

%5E helping hand,.. advice.

Hi Type08,*the hand in the logo is rather a handprint that you leave on your environment by living your everyday life, it's up to you how damaging that handprint is..*This is a local start-up business encouraging people to act, %26 adopt empowering attitudes %26 behaviours towards sustainable living.*

I was affraid of this answer because I thought the same. If that's the fact, the hand is positioned wrongly. If it's a right hand, the leaf is above the hand so it's more of a message 'nature leaves prints on us' and if it's a left hand then it's no print because in that case hand holds the leaf... It's all in the position of the thumb, and that makes it a bit different from the concept... Do you see what I mean?

%5E wow so intense.

yes, I see.. and thanks for pointing this out.. then let's go with the 'helping hand holds the leaf' idea :)))*anyway I don't think this particular detail modifies the whole message of the logo (at least for the majority) however thank you for your critique!*

OK, helping hand it is... No probs...

Stumbled upon this one from Srdjan (Wizemark): http://logopond.com/gallery/detail/75936