massHabit

by seabrine • Uploaded: May. 27 '09

5242b638c9853c827b1dc7a530aefe8f.png

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Description: Another one I'm doing for myself. I'm a terrible client, harsh critic, and I never pay. This is a name I'm toying with for a design business brand.
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Lets Discuss

nattiemon May. 27 '09

like the mark alot, with the H inside the reflected M's, also like the type but to me they seem to compete with one another, the mark is a strong graphic on its own but for me the type has too much going on, maybe its just the two s's.

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seabrine May. 27 '09

Thanks Nattiemon! I'm just getting started on this one, so I can really consider your suggestions. I'll play with some alternative %22s%22 forms, and maybe take down the side of the type a bit.

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seabrine May. 27 '09

er... %22take down the SIZE%22 I mean.

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nattiemon May. 27 '09

just a couple of suggestions if you are going to keep this font, would be to try and see what would happen if you make the a and b touch like that of the mark above, and something is bothering me about the i like its being dwarfed by the b %26 t, maybe make the i taller and move the dot down to touch it. dont know if that would work though. by the way i dont mind the size of the type, as you know the smaller you make it, when the full identity scales down it might be hard to read, so i dont mind the relationship. but thats just my two cents

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seabrine May. 27 '09

Good idea. I think I will play with some overlapping in the letters. It would tighten up the mark horizontally as well. I was aiming for the dot in the %22i%22 to align with the cross of the %22t%22, implying the other half of the t's cross. It might not have come through clearly though. Thanks again Nattiemon!

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janzabransky May. 28 '09

Very good idea, personally I dont like choosen rounded font.

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grahammond May. 28 '09

I saw MW at first and then the H hit me a second later... I was tickled! I like the idea a lot. **I agree with the others about the type%3B the S looks too cluttered as two forms, and the ascender of the B is throwing things off. I actually think you should try going with a small cap H, B, and T so that every letterform is below the x-height%3B it will look more streamlined that way. Also, I'd like to see the H in the type look more similar to the H in the mark.

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seabrine May. 28 '09

Thanks Janzabransky,*Good call Grahammond. I see what you all mean about the S forms. I'm going to try small cap style to get rid of the ascenders, and modify the H a little. Great suggestions. Thanks!

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seabrine Jun. 07 '09

Hi Climax. No I hadn't seen that. Damn... every time I think I have an original thought. Well atleast the idea behind the concept is different. Thanks for the post.

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