ADM

by misterjones • Uploaded: Jan. 08 '09 - Gallerized: Apr. '17

032850ab2150ef9e2a468f3781cb165e.png

Description: new logo for the School of Art, Design and Media, part of NTU - Singapore. Version when used small. No fixed colour scheme. Briefing was to create a simple wordmark, no icon, nothing trendy but still memorable. Created while working for Equus Brand Consultants Singapore.

Float? (Floaters: 22 )

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Status: Client work
Viewed: 2690
Tags: singapore media design school
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Lets Discuss

Type08 Jan. 08 '09

Hello MJ! Long time no see! This has nice 'arty' touch, I would love to see stationery and other applications...

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mister jones Jan. 08 '09

thanks, logo seems simple but really comes alive through the application. Will link pictures once everything is printed and site is online. Logo hasn't been officially launched, so keep it quiet, eh. Been very busy with stuff that I can't show yet, so expect more updates soon.*

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Type08 Jan. 08 '09

That's why I asked, totally see it working great for the purpose... Me to, uploading a lot of those soon... Hardly wait to see your new stuff! Love your work!

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mister jones Jan. 08 '09

thanks guys, appreciated. Small sidenote, this is one of the best clients I ever had, they totally respect my work and actualy listen to what I have to say about it. It's pretty much carte blanche, even though it's not low budget. Guess it helps when you have to present to artists and designers, instead of business and marketing people.

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OcularInk Jan. 08 '09

Took me a second to figure this one out. Very cool, Mister J.

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nido Jan. 09 '09

hats off to you mister jones... jolly good show...

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logomotive Jan. 13 '09

Simple and to the point.

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mister jones Feb. 10 '09

the ADM brand expression can now be viewed on my updated %22folio%22:http://krop.com/meandmisterjones/*check it out

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satya Feb. 11 '09

I like the idea, but it's a little too simple, :-).*Design should be simple, but not the simplest. Have you tried any other ideas?

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mister jones Feb. 11 '09

@ satya*yes, diverse routes were explored but this answered the brief the best (according to the client and myself). No symbol, no trendy stuff, simple to the max but still memorable. Did you check out the collaterals i just posted? The logo comes alive through the brand expression.

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nido Mar. 28 '09

well done Mr Jones...

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Type08 Mar. 28 '09

Yep, back to my first comment, this is just beautiful!

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mister jones Mar. 28 '09

thanks guys. Doing more stuff for them as we speak.

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dbunk Mar. 28 '09

Cool presentation :)

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firebrand Mar. 30 '09

Great brand identity, Mister J.

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