Another Bright Idea

by kellyoneill • Uploaded: Apr. 30 '08

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Description: Fictional company. I appreciate your critiques, as I am just starting to explore Illustrator. (and yes, I realize that this is a common theme in logos - hence the "another." I am only interested in my execution of the logo, not its originality.) Thanks!
As seen on: www.theartistoflife.com
Status: Nothing set
Viewed: 2492
Tags: red bright idea glow
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sdijock Apr. 30 '08

Uhmmm...this comment has less to do with your Adobe Illustrator abilities and more to do with the fact that the whole %22bright idea/light bulb%22 concept has been done to death for years and years. However, if the concept doesn't matter and you were just doing it to test out your illustrator skills then you did alright. The light bulb illustration could definitely use some refinement, but it's ok for the most part.

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OcularInk May. 01 '08

Hey Kelly, it's Kevin. How's it going?! Glad to see you are dabbling in the logo design world. :-) How's Nate doing? Okay, some thoughts on your logo. If you take away all the effects and color on the logo, what do you have left? The key to a great logo design is nice typography, a solid concept, and unique style. There's more to consider when thinking about the details of a logo, but if you can master these three elements, you'll be on your way!! Overall, your type works. As you mentioned, the light bulb idea is a little played out unless you can use the light bulb in a new and creative way. Keep on trucking along. You are a fantastic illustrator, so I know you've got more in ya!! Good luck.**P.S. To continue practicing, try out another concept for this fictitious company. Would love to see another approach.

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