I love beer

by jueves • Uploaded: Apr. 09 '13 - Gallerized: Apr. '13

44433437b1ff020b194dc0274470ddb6.png

Description: I was playing around with a beer cap last weekend and this came up. What do you guys think?

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Status: Just for fun
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Tags: red heart love cap
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Inkwill Design Apr. 10 '13

I love the lights and shadows on the cap! Really nice.

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Dan. Apr. 10 '13

Love the concept. Not sure about the type. I think a stronger bolder sans serif would work better here.

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Inkwill Design Apr. 10 '13

Totally agree about a bolder type, but in my opinion the serifs go well with the cap teeth.

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bright eye Apr. 10 '13

Bravo! You deserve a beer!

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bright eye Apr. 10 '13

Regarding font - have you considered parodying the classic I 'heart' NY logo? If so you could use a similar font.

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Dan. Apr. 10 '13

Inkwell has a good point. Maybe a slab serif then?

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Logomotive Apr. 10 '13

ha great idea. You should try to sell this idea to Coke.

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morecolor Apr. 10 '13

I love beer and this logo :P Great idea!

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ru_ferret Apr. 10 '13

This idea reminds me I love logo design, really. It's always a big pleasure to see something smart in this field.

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jueves Apr. 10 '13

wow guys! thanks for all your comments and support! i will try a different font to see how it looks.

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bigred22 Apr. 10 '13

Seriously one of my all time favorite... this is so good!!!

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bigred22 Apr. 10 '13

Logomotive is right... or Anheiser Busch

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t-sovo Apr. 10 '13

Agree with Logomotive! sell it to Coke. Its brilliant!

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vishnurkinfinity Apr. 10 '13

cheers for the logo man... good color n concept, typo could be better i think..

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fogra Apr. 11 '13

Heineken has already ran with this concept.
https://www.signmeup.com/images/clients/84523h_Heineken with a Heart.JPG

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t-sovo Apr. 11 '13

Yeah it was a Heineken fundraiser event symbol to support Special Olympics Tennessee. Kinda small use for such a powerful symbol...

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oscarcuriel Apr. 11 '13

But this is a better Concept than Heineken

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t-sovo Apr. 11 '13

regardless this is a great concept and even greater execution. thumbs up jueves

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vsmj Apr. 11 '13

Great job on the cap design, looks awesome!

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Logomotive Apr. 11 '13

@ Fogra,..Never seen that Heineken add. Great campaign.

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firebrand Apr. 11 '13

Nice find Sean. Cracking ad.

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jueves Apr. 11 '13

Guys ive never seen that add before.

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t-sovo Apr. 11 '13

well you got this place moving again:)

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alexwende Apr. 12 '13

I'm for a slab serif here =) other than that it's a pretty fun concept!

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Patrykgaluszka Apr. 12 '13

The same was used by Heineken on Opener Festival in Poland. Was it yours?

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Dokins Apr. 12 '13

This is so cool, I love this design and I am even using the word love which means it does work.

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notjelly Apr. 12 '13

Shame Heineken hit upon this first. Cause you've done a wonderful job expressing the idea in three colors with killer line work. Great minds and what not%u2026

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BigAl67 Apr. 12 '13

Outstanding concept. This is what it's all about folks. So simple and succinct - close to perfection. Heck it IS perfect.

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athenabelle Apr. 13 '13

do you have the link of the heineken thing?

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Petro Apr. 15 '13

very very very coooooool!!!

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hanuman shakti Apr. 16 '13

Damn Good!....Well done!

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Dan. Apr. 16 '13

Thought i'd floated this already.... ahh well. #100!

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Dan. Apr. 16 '13

Heineken have produced some cracking print ads. I had this idea while sipping a cold one last christmas.... http://www.theloungegroup.com/wp-content/uploads/2011/12/Heineken2.png
Low and behold, they'd already done it!

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nido Apr. 16 '13

Heineken. Probably the best ad makers in the world.

Oh... wait... Carlsberg beat them to it.

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levogrin Apr. 17 '13

Cool!!! I love it!

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zephyr Apr. 17 '13

Love it! Bending a cap like this is tough too. Lol

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jueves Apr. 21 '13

Thanks for all your comments guys,

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Ne Po Jun. 10 '13

Hehe very clever

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