Hotel Chain

by imjustcreative • Uploaded: Mar. 12 '10

b7593b17d8901359b42902e704d0a628.png

Add to Pad (In 8 Pad s )

Description: Concept idea, this was a by product of my idea sketching for a proper hotel identity project I am working on. Playing with Negative space and a small play on words. Forming the 'H' from the negative space made from the chain. Using Armada font from Font Bureau due to the similarity in shape with some of the characters such as the 'O'.
As seen on:
Status: Just for fun
Viewed: 4643
Tags: sans serif negative space mono chain
Share:  

Lets Discuss

JoePrince Mar. 12 '10

Could be a little smaller, but I like it.

Reply
Mikeymike Mar. 12 '10

%5E agree with Joe on the smaller showing. great concept though. very nice.

Reply
imjustcreative Mar. 13 '10

Smaller as in smaller icon? :)

Reply
andreiu Mar. 13 '10

just make the whole logo smaller, and it'll be great!

Reply
logomotive Mar. 13 '10

clever but not really feeling a %22hotel chain%22. This does not seem to fit the industry yet as designed IMO.

Reply
imjustcreative Mar. 13 '10

Logomotive : Agreed its doesn't fit hotel industry, and is pretty random. But it wasn't intended to align itself in this way. It's just a concept for fun, playing on the phrase and focusing more on the 'chain' and fitting in the initial 'h'. :)

Reply
logomotive Mar. 13 '10

:) ok cool combo though. Good luck with your other one.

Reply
imjustcreative Mar. 13 '10

Logomotive : Frankly, any 'h' word would of done and probably would of been better in hindsight than something as specific as hotel. But as I was working on a hotel logo, it was top most in my mind. May change the word to something more 'random'. :)

Reply
ru_ferret Mar. 13 '10

it's just creative (: good one!

Reply
michaelspitz Mar. 17 '10

From an idea standpoint %3E brilliant! :)

Reply
imjustcreative Mar. 20 '10

Michael : Appreciate the words coming from you... :) It really was an accidental idea, would of been nice to have been able to create more meaning as Logomotive pointed out, but then it's just me playing... :)

Reply
OcularInk Mar. 20 '10

It's not so easy when dealing with clients, but you could change the first word so the logo could fit in a different industry. Perhaps, %22Heavy Chain%22 or something else that makes sense. Clever concept though.

Reply
hamza92 Jul. 14 '17

This is amazing!!

Reply

Please login/signup to make a comment, registration is easy