by hawkdesign • Uploaded: Nov. 07 '11
This client has multiple clubs located in Michigan. The concept for this logo came from the idea of doing a skyline cityscape. However, once I spent some time sketching I realized that I could create an "M" out of what looks like skyscraper windows. I believe that the concept is strong and even if the "M" is not seen, once you do see it, you will not forget it.
As seen on: MetroFamilyFitness.com
Status: Client work
Tags: metropolitan • metro • Michigan • city