The Epicentre

by eazytiger • Uploaded: Jul. 12 '11

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Description: Creating a brand for such a strong identity was a great process - the whole brand unfolded naturally from the name and the location of the store. The store is located in the Lake District and this suggested the slate grey used as the base for the brand. The shockwave device makes the brand quite flexible, because it can be placed in a number of relationships to the logotype - according to the medium the logo is being used in.
As seen on: Eazytiger
Status: Client work
Viewed: 548
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