Hooked

by downwithdesign • Uploaded: Dec. 23 '08 - Gallerized: Dec. '08

97e3f9dc103107ecae972a48f5976d7f.png

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Description: An organisation that helps kids to replace damaging addictions with sport activity.
As seen on: Down With Design
Status: Unused proposal
Viewed: 5335
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Lets Discuss

firebrand Dec. 23 '08

Clever how the rim of the baseball cap forms the hook. Do I see a heroin spoon?

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penflare Dec. 23 '08

i like it but the baseball cap wasnt clear to me at the beginning.. it looks kind of %22painful%22

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jsae Dec. 23 '08

i agree with penflare--just needs a little tweaking (maybe it's the angle of the cap/head?)

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itsgareth Dec. 24 '08

Thanks for the comments. I think maybe some shading may make it look more apparent. Cheers

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itsgareth Dec. 24 '08

I think the hook is more subtle now with the cap being more prominent than before...

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itsgareth Dec. 24 '08

Thanks Houston, I like your new icon %3B)

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penflare Dec. 24 '08

that is awesome gareth, the updated version is perfect

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itsgareth Dec. 24 '08

Cheers for the heads up Sean, tip of the hat, sir.

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itsgareth Dec. 24 '08

Roy, good eye mate.

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epsilon Dec. 24 '08

It's certainly a nice idea, but mixing the hook and the head leads to a lot of negative connotations. For one, there was a scene in a %22Hellraiser movie%22:http://www.shadow-writer.co.uk/images/hellraiser.jpg that this mark is very much reminds me off. **

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itsgareth Dec. 24 '08

I completely disagree epsilon.

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fogra Dec. 24 '08

Very clever mark, Gareth. The type-work is inspired also. Happy Chrimbo btw :)

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epsilon Dec. 24 '08

Gareth, don't get my comment the wrong way. It _is_ a very clever mark. I'm just saying that there are people, like myself, who will see in it something what you as its creator don't. It's purely a feedback to keep in mind, no need to agree with it :-)

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itsgareth Dec. 24 '08

Cheers Sean, same to you mate have a good one!%0D*%0D*Epsilon, sorry if I came across as being uppity, I wasn't, I'm accustomed to negative feedback and thrive upon it. Every design has flaws, it's just I disagree with your previous comment as in this instance I thought it was a bit of an outlandish similarity.%0D*%0D*Most people (especially non-designers) are unlikely to even see the hook in the mark so I don't think it causes offence or is going to be perceived as gruesome. Even so drug addiction is not a pretty subject, but having said all this the client is king so we shall see. Thanks again.

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epsilon Dec. 24 '08

No worries. Mark alone is of course fine and I agree that the hook is barely noticeable. But when it says %22hooked%22 right next to the mark, it requires very little effort to realize what the mark is about.

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itsgareth Dec. 24 '08

He's only being given a clip round the ear though not a full on stab in the eye ball.

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tkhoury Dec. 28 '08

great idea... great illustration... great font

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aaina Jan. 03 '09

Great mark! I don't see any problems with the hook in the illustration, it didn't come across as anything negative to me. But hey, everyone sees things a little differently. :)

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itsgareth Mar. 20 '09

Thanks nima, yourlike an archive fiend!

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oscuro360 Apr. 09 '09

I think the logo image matches the type perfectly!!! GREAT JOB!!!

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