See Evil

by downwithdesign • Uploaded: Dec. 30 '07

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Description: X-treme sports brand.
As seen on: Down With Design
Status: Client work
Viewed: 6924
Tags: Gareth Hardy graphic designer Logo design
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OcularInk Dec. 30 '07

Nicely illustrated. I think I get the concept, but would love to know your thoughts on it.

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itsgareth Dec. 30 '07

Hey oc, thanks for the interest. See Evil (as the client puts it) is a new x-treme sports fashion label aimed at 16-30 year olds. The name represents the inner demon in the athlete that is released upon an adrenaline rush and also focusing upon your goals and abilities. I decided to play on the old three wise monkeys expression yet in this case it translates as, hear no evil, speak no evil, see evil. I know, I don't make any sense but its 4am here! If anyone wants a t-shirt give me an email %3B)

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Lawrence Anderson Dec. 31 '07

[email protected] :D**Yea, after reading your explanation I get it, but I had no idea what is meant before. However, this logo has that funky/extreme feel even without knowing the ideas behind it.

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admarcbart Dec. 31 '07

Why not... bart%5Bat%5Dbartodell.com

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OcularInk Dec. 31 '07

size small. i'm little. :-P

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lechrous Dec. 31 '07

this is a nice concept**tshirt %3E%3E [email protected]*

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Lawrence Anderson Jan. 01 '08

Haha, poor gareth is going to be overwhelmed with t-shirt requests.

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itsgareth Jan. 01 '08

woah, I didn't expect this kind of response, I've only got one to give away and seen as Kevin got in first he can have it %3B)

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logopogo Jan. 14 '08

The last face appears to be beaten-up, with missing teeth and a black eye.**I don't know how a that communicates %22Extreme Sports%22, but I do like the style! Keep working on it, and you'll get closer!

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itsgareth Jan. 15 '08

read my first post logopogo %3B)

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OcularInk Jan. 15 '08

Beaten-up, with missing teeth and a black eye communicates 'Extreme Sports' perfectly. I should know. Let me begin...3rd degree concussion, broken toe, sprained ankle, broken leg, 7 staples to the head, and enough bruises and cuts to coat my entire body. Surprisingly, I'm still in one piece. :-P P.S. I'm a skateboarder, snowboarder, and wakeboarder.

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itsgareth Jan. 15 '08

He's not really, he just gets picked on a lot %3B)

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Hayes Image Jan. 15 '08

Yeah logopogo, you can't be involved in 'extreme' sports (or any kind of 'hard' sports really) without receiving some kind of injury ...%26 if you do, you're not trying hard enough :P**My worst injury%3B playing (Australian) football, busted hip when I was 15, it has since been corrected but my left leg became 1.5-2 inches shorter than the right, good times, good times...**Love the logo Gareth.

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OcularInk Jan. 15 '08

You must have a killer walk, Hayes. Gets all the ladies, huh? LOL!! J/K

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Hayes Image Jan. 15 '08

lol :P Yeah used to get my Quasimodo on!! All good now mate, got fixed up about 3 years ago :)

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OcularInk Jan. 28 '08

@ Hayes: Good to hear. :-)**@ Gareth: I got my shirt. It rocks, dude. Thanks so much!!

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itsgareth Feb. 01 '08

no worries man, glad you like it...

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drewboy Feb. 01 '08

The two most extreme things I have seen are Australian rules football %26 shinty, which is an Irish %26 Scottish %22game%22 like a cross between football, rugby %26 hockey. You can hit folk with the sticks as well. No protection. Hardcore %5B _ %5D

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drewboy Feb. 01 '08

%26 your logo sums up shinty nicely Gareth! I like it, especially the grim on the last monkey.

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asterion Apr. 30 '08

Love the concept. The repetition brings a dynamic feel to the design. Great illustration, easily recognizable logo. Great job!

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NeilMcDonald Sep. 01 '08

This is defo extreme. And a monkey too, my nickname! Love it! Drewboy I used to play Shinty at School and had quite a few scrapes, my chest used to stay bruised for weeks from stopping a ball as hard as a rock that had just been hit about 100 yards. Remember a couple of guys getting knocked out... Although I don't remember much anymore... :%7C**As for Skating a guy I skated with lost a testie, no jokes. Did a kickflip about 10 foot of the ground from a roof and fudged it up, the deck landed square on his nads. His mum held it in till he got to the hospital. But it was a goner :o

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grabbdesigns Dec. 17 '08

I love the illustration of this! it reminds me of the style from the gorillaz.... fab!

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4ever Apr. 08 '09

very good stuff here**congrats

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