by dado • Uploaded: Mar. 30 '10
Description:
Redesign company logo for rural and urban transport. The client wanted to maintain their color and typography, the current icon is a horse. The old logo you can see it on this link: http://logopond.com/gallery/detail/99849
Status:
Unused proposal
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Lets Discuss
Hi Dado, lovely mark, colors implemented very well, dont like the type, feel its very weak, especially the two weights together. I think both words are important especially when you consider visually impaired people could be using this service... thats just my two cents. If you look at tfl.co.uk (and their accessibility guidelines on type) and their use of the Johnston type you'll get the idea of excellent typography (plus they are so cool with their Onstreet Information)**I gather the typography will be used across timetables and Bus Stops?**Regardless Mark is excellent and you dont by any chance have the branded livery of the bus? would love to see it!
Replyi really like the mark, but as Paul said, the type doesn't fit. i would try a stronger bolder type.
ReplyDin would be a good choice @ http://new.myfonts.com/fonts/fontfont/ff-din/
ReplyThanks fo the suggestions guys, the client want to to keep the fonts but i will try to convince him.
ReplyThis is an excellent work, only if you use dark colors to better.
ReplyNice work on this one. Looks sweet!
ReplyI concur with the comments about the type, but I think the progression you've made from the original design is brilliant...the moment I saw the thumbnail (pre-type) I knew it was for an automotive/transporting company.**As someone who frequently utilizes the bus...because you should never draw %26 drive...I'd be more than happy to take my seat, pull out the moleskine %26 a pencil, then ride around till sunset :)
Replymemorable mark
ReplyHello*How I can contact to you??? mail???**Great job!!!*Thanks
Reply%22http://www.krop.com/damiand/resume/%22:http://www.krop.com/damiand/resume/
Replyme encanta como se ven en los Buss :)
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