La Fourmi

by TheAdgency • Uploaded: Nov. 22 '07 - Gallerized: Nov. '07


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Description: One from a list of several proposals to rebrand a well-known supermarket. Status: killed.
Status: Nothing set
Viewed: 13465

Lets Discuss

icu Nov. 23 '07

I think this is a fantastic and very original mark. I am impressed

the adgency Nov. 23 '07

:) you're too kind.**The client didn't know very well what he wanted, after all. It was a strange collaboration (or, let's say, mostly an exploration ... finished right in the middle of nowhere). Too sad, I may say.

OcularInk Nov. 23 '07

Yea, I agree. This is great. However, while the colors SCREAM supermarket, the icon says retail to me.

admarcbart Nov. 23 '07

I think the mark is clever however this does not reflect supermarket to me at all. It looks more like a brand for big box retail!

OcularInk Nov. 23 '07

HOLY COW, Bart...great minds DO think alike!!

KGB Nov. 26 '07

the mark looks like a snake to me. retail snake.

dartadesign Nov. 27 '07

nice... one of the best proposal

tass May. 08 '09

pretty bad the didn't go with this, sincerely it looks very very good.


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