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Description: I was commissioned to update an existing brand and logo (website still uses the old logo and graphics), and illustrate sub logos for ten categories in the same style. The existing logo was the illustration of the Vitruvian Man inside a circle made up of three primary colors. I redrew the original logo in vector to beef up the lines and updated the colors. Then I illustrated these logos (including one of a woman in the half moon position for 'Routine') to represent ten categories of wellness in the same illustrative style, using the same fonts and color palette, so the whole brand is cohesive.

All logos have been approved and are in the process of being implemented into the new website which is set to be relaunched at the end of this month.
Status: Client work
Viewed: 1,343
Tags: posture • contribution • relationships • movement
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