by JakubSudra • Uploaded: May. 03 '16
REDS is an innovative system allowing for analisys of train driving and developing the most economic driving methods.
The client opted at first for an abstract mark, but it became clear that it was to hard for them to incorporate a train image into the logo. I have simplified the illustration as much as possible into a swift shape of an rapidly approaching train. I chose a wide typeface for the wordmark to complete the modern look.
As seen on: REDS
Status: Client work
Tags: horizontal • simple • motion • speed