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Art Machine

by ArtMachine • Uploaded: Jul. 29 '06

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Description: I am Julian Hrankov, a self-educated logo & corporate design specialist & head of Art Machine, a Berlin-based graphic design studio.

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senterbrands May. 17 '07

Congrats on the feature! Nice showcase.

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bradyjfrey May. 17 '07

Genius, I love it:) Fantastic use of the M and A.

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OcularInk May. 17 '07

Well deserved feature.

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bpotstra May. 17 '07

Bravo kudos, mate! You've got a real well-rounded showcase here! Brilliant stuff!

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Art Machine May. 18 '07

Hey thanks all you people!!! :-)

I'm so happy about it!

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micah May. 24 '07

am i the only one that also sees a pencil made from the A being upside down? i think that makes it even more meaningful. great job!

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Matt J May. 24 '07

**GENIUS**. Seriously.

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Art Machine May. 26 '07

@micah: Compliment on your good eyes, nobody saw it. : )

@all others: Thank you people for all your nice comments! Makes me very happy and go on creating and learning : )

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dache May. 26 '07

I like this logo very much, well done. Is there a reason to the mark having serifs and not the type next to it?

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Art Machine May. 26 '07

Danke, dache.

Well, first of all the serif type is supposed to express diversity by the contrariness of serif and sans serif respectively classic and modern.

Second, the design is supposed to appeal to a wide range of people, modern as well as more classic/conservative.

Furthermore I wanted the logo to work a little against all the stylish, web2.0, shiny, heavily overused styles, typefaces and designs.

And beyond I think the chosen style makes it more memorable.



Hope I could clarify things.



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brandsimplicity May. 28 '07

Art,great logomark.Funny thing is the first thing I saw was the pencil.Man I love meaningful logos.

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Art Machine May. 29 '07

Thank you very much Fabian.
I'm glad you saw the pencil.

And I love 'em, too! : )

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chanpion May. 29 '07

This was already a great mark and now the pencil! Man I'm kickin myself. Way to go bro.

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dreamerworx May. 30 '07

It was about time you got Featured, mate :)))))))) I'm surprised it hadn't happened earlier :)))) Chhers ;)

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photosnaper Jul. 25 '07

i think this is overrated.

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KGB Jul. 25 '07

please explain more photosnaper.

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Art machine Jul. 29 '07

Hello photosnaper, please back up your statement with reasons.

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OcularInk Jul. 29 '07

Yeah, I too would love to hear your reasons why, photosnaper. The way I see it, this logo is underrated. Not to mention, the designer is only 19!! Can we say natural born talent!?!?

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Art machine Jul. 29 '07

Thank you Ocular, for your support and the big compliment, many, many thanks!
But I have to admit something, it was my birthday a week ago and I'm 20 now!
And I can only say I think I still have A LOT to learn about design...but it's much easier to go that way with all your support and input at this wonderful place.

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photosnaper Aug. 01 '07

Oh, for me this logo is just a simple ligature, i guess everyone see the "A" easily it is so obvious.
For more information about ligature, please go to this link : http://www.bamag.com/email/0-MNH9673-email/7ecHEs/BA0363LogoOfLetters.pdf

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dikkers Aug. 01 '07

a ligature? let alone a simple one? I disagree. I've never seen M and A linked together in any text like that, haha. perhaps if it wat t and i, or f and i. This is unique, and i like it Art Machine (ps very jealous to learn you're so young and that talented).

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Art Machine Aug. 28 '07

Dikkers, thanks for the backup and the big compliment!

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centrus Jan. 12 '08

This logo reminds me of typical Italian fashion house logos, classy and yet simple. Nice work.

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Art Machine Jan. 15 '08

Thank you centrus. :)

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angelmunkie Mar. 17 '08

Genius! I love this so much. Jealous I didn't do it :-P

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Art Machine Mar. 17 '08

Thank you very much Claire.

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firebrand Mar. 17 '08

Agreed, this is great, Art.

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AlexWende May. 02 '08

Very nice stuff, saw the pencil/"A" right away!!

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Art Machine May. 03 '08

Good eye Alex. Thanks for the comment.

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hardlysquare Jul. 01 '08

This is very smART. I see the 'A' immediately. I had a similar approach with one of my logos (HomeWork). It was a play on a 'H' and a 'W'.

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Art Machine Jul. 02 '08

Hehe, thanks hardy. Yes, I saw that one. Good one :)

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OMNI Aug. 15 '08

Whoa with the list of comments and praises! I guess you don't mind if I add my congrats on a brilliant logo on here right?

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Art Machine Aug. 17 '08

Of course not OMNI, very appreciated!

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hindmarshdesign Aug. 17 '08

AHHH! I didn't even see the pencil! Okay thats the cherry on top for this logo. brilliant.

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smallbig-design Dec. 19 '08

Man just notice the upside down a wonderful! nice concept

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watsgoing Dec. 22 '08

It really looks like a machine. And as the 'A' looks like a pencil. Its "ART MACHINE"

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nido Dec. 22 '08

damn... ive never commented on this!.. nice.. looks just like you!

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Art Machine Dec. 22 '08

smallbig: Thanks!

watsgoing: I appreciate it!

nido: Well, thanks for your comment. Ehhhm, honey, how do you know what I look like again?

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Art Machine Jan. 12 '10

I just fitted my logo with a new typeface. Hope you like the update.

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Type08 Jan. 12 '10

I think it fits nicely Julian, me likes!

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logomotive Jan. 12 '10

^I'm with you Nido, I know I commented before Julian must a reuploaded?

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nido Jan. 12 '10

i like the new font a lot!..

..does it count if i cant even remember the old font?

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Art Machine Jan. 12 '10

Thanks a bunch guys.
nido, that's a good thing. The old one looked kind of dated to me. It was "Sackers Gothic":http://new.myfonts.com/fonts/agfa/sackers-gothic/

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epsilon Jan. 12 '10

Ha, I always assumed it was Gotham.

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firebrand Jan. 18 '10

Did you receive my emails Julian?

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