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The mark makes me think of the concept of %22throwing something up on the wall and seeing if it sticks.%22%0D*%0D*But I like the type and colors.

The mark isn't really part of the logo, but a part of our branding and corporate identity package. I just threw it in there to get more of a feel of our branding I guess. Maybe I should update with just the logo?

The typeography in this one is very hard to read. Furthermore I do not think a splat indicates %22traction%22 at all. It makes me think of slipping and falling on my bum. :) To me there are many more options for a company name like this. I think you could do a lot better.

Oh boy - I think the typography is fine here.%0D*%0D*The splat is not working, though.

You'd have to see our corporate materials and read some of the copy to understand. It even ties in to the warehouse we reside in. You can see more about us on our site and see our digs at tractionokc.com. But I understand where you are all coming from not having our materials in your hands. You'd love the tie-in with our biz cards...curious touch paper...it's definitely got some traction! %3B)

Tyler,%0D*%0D*Don't sweat it. There is more to the negative critique you received than meets the eye.%0D*%0D*It's almost a direct OPPOSITE of what I said - if you catch my meaning....%0D*%0D*Good luck with future work.

Craven...umm no. I am familiar with your materials and your location as well. I frequent OKC a lot in my spare time being a Sooner and all.

Me thinks the lady doth protest too much....