Morton Contracting Inc.

by truenorthe • Uploaded: Jun. 22 '15

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Description: Client came to me needing a complete design and branding refresh. Their original logo looked too much like Marlboro's logo. I kept the bold feel of the original design but gave it a clever twist. Since right angles are key to sound structures and are part of contracting, I incorporated three right triangles to form the negative space "M" for Morton.
Status: Client work
Viewed: 380
Tags: gray red bold negative space
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