grounds for missions

by stacistubbs • Uploaded: Apr. 08 '08

0495afaf457c5d12fc7ac03f87bb6913.png

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Description: Logo for a coffee shop that raises money for missions around the world.
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fogra Apr. 09 '08

Great title. I would have loved to have seen a 'g' that represented steam a bit more but nice job anyways.

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sdijock Apr. 09 '08

I think the logo is trying too hard to be too many things. Using the descender of the %22g%22 isn't working for me as part of the mug. If you modified it more and closed the loop it might help, but right now I don't think it's effective. And your globe is so small and so detailed it will probably fill in a bit when you go to print with this logo on uncoated stocks.

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gypseemoth Apr. 09 '08

I totally agree with sdijock. I think there are other ways to represent a world and coffee. I mean what if the beans created an abstract-looking world. *I wouldn't too much into this comment, but I'd be careful about adding green since it's customary to add this color for eco-related designs. Unless the missions are predominantly eco-oriented.

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stacistubbs Apr. 11 '08

Thanks much for the suggestions! I have made some revisions to the logo, and I'm running them by the client right now. I'll post when I get feedback from the client!**As far as colors go, yes, gypseemoth, I know that green has a very %22eco%22 attachment right now. The colors were chosen because the new decor of the coffee area has green chairs and dark brown wooden tables. I shared with the client that I chose those colors from the decor, but that we could talk about other options. I don't want to write off green as a color only to be used with eco-friendly applications, but I completely agree that it has that effect right now.

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