by rogeroddone • Uploaded: Jan. 11 '09 - Gallerized: Jan. '09


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Description: DESCRIPION: Vivia - Sanitation and waste company /// YEAR:2006 /// PROPOSED CONCEPT: Renovation and continuity were the key words when creating the visual identity for this company in the sanitation and waste segments /// WORKING FOR: Seragini Design /// SEE MORE AT:
Status: Unused proposal
Viewed: 22870

Lets Discuss

jsae Jan. 11 '09

nice type work!

rogeroddone Jan. 12 '09

Thanks for the comments!

gyui Jan. 12 '09

really nice concept regeroddone! I was wondering, for a greater sense of continuity, how would it look if all the letters were touching?

rogeroddone Jan. 14 '09

Yes, indeed. This brand has the same constructive basis, what coincidence! *

elephantik Jan. 16 '09

It is unique, and it stands on it's own but it's tough to know its waste management but rather it shouts %22 Vivia : Eco Friendly %22 that being said its not too far off. Great stuff, but it might need a descriptor.

memo Jan. 17 '09

Really clean design. Good image for a sanitation company to project!

epsilon Jan. 18 '09

Just noticed yesterday that it has a slight resemblance to %22Vancity logo%22:

LoGoBoom Jan. 19 '09

Yes indeed. The word begins with a V.

rogeroddone Jan. 20 '09

Epsilon, I can't see that...

epsilon Jan. 20 '09

Vancity is one of the local banks, so I saw its logo many times before I saw the Vivia logo (I like it a lot by the way). And then only when I again saw Vancity again, Vivia logo surfaced in my mind almost immediately. **The treatment of V is quite unique and apparently the similarity is strong enough to create a _one_ way association. Vivia doesn't remind me of the Vancity at all .. go figure.

oski Sep. 02 '09

Whole VIVIA concept just works so well!

tass Sep. 03 '09

Beautiful branding!


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