The Coffee Ethic

by purblind • Uploaded: Dec. 09 '08

67d730d2342a46da3ea7e011e6840c22.png

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Description: The Coffee Ethic logo used by local coffee house in Springfield, MO.
As seen on: http://purblinddesign.com/
Status: Nothing set
Viewed: 3388
Tags: simple clean modern helvetica
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LoGoBoom Dec. 10 '08

I'd change your color scheme so the middle line (forming the E) reads like a drop of coffee (an allusion to %22good to the last drop%22). As is, it feels like water in the mug.

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DaNgErOuS MiNd Dec. 11 '08

yea you could replace the blue with coffee color and it would be perfect :)

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purblind Dec. 12 '08

Thanks guys - while I understand where you two are coming from in regards to the color scheme, the client wanted something different then your typical coffee house logo because they are a different coffee house. Instead of lazy couches and lamps from antique stores, they are a very modern coffee house and feature %22green%22 friendly furniture.

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