project | nautilus

by pnautilus • Uploaded: Jun. 07 '07

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Description: new logo for brand design firm
Status: Nothing set
Viewed: 1819
Tags: brand standards brand guide visual identity brand strategy
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senterbrands Jun. 07 '07

What is the reason behind the mark?

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pnautilus Jun. 07 '07

much like the compartments of the nautilus, each message, each interaction, must build toward the whole, until the brand becomes a clear, cohesive thing of beauty

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Jeff Fisher LogoMotives Jun. 07 '07

I do like the concept of showing the compartments of the nautilus, rather than the usual graphic of the outside shell.

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