by nehabhatnagar • Uploaded: Dec. 27 '18
Rebranding project for Play Clan.
Established in 2008, Play Clan fuses graphics with craft to narrate visual novellas that draw inspiration from the world around us. Using an illustrative whimsical style to create collections across Fashion, Home, Accessories and Art, unraveling traditional folklore with a contemporary reinterpretation. Hand-drawn with artisan workmanship, the products transform simple observations and unforgettable experiences into memorable possessions.
Status: Client work
Tags: artisan • hand-drawn • contemporary • folklore