Feb. 27 '08
Fidelity is a banner network with a need for a rich, saturated, colorful logotype. Made for OrangeLabel.ru
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Nice. But I wish the "F" in the icon were somewhat transparent. The solid white is a little jarring in relation to all the nice blends you have going on.
It reminds me of "the terra logo":http://www.tendenciasdigitales.com/td/terra_logo1.jpg
I like the type.
I think this would work just as well, if not better with white type. The pseudo-chrome finish seems forced
I think it would look better on a white background. Lose the fluff. Let the logo speak for itself.
i saw it on orangeonweb
thanks everybody, all comments appreciated :)
I agree with saawan.. terra logo
that logo is veryyyy similar to the fidelity insurance lebanon logo nearly the same concept and design archconsultleb.com/images/Fidelity-jal-el-dib.jpg !
If you really want to pull the gradient move off I'd strongly weaken the gray.
love the dramatic backdrop
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