by mavric • Uploaded: Feb. 05 '12
the 70's BOT is an office furniture shop. All that 70's ambiance in the brand mark is used to bring back an era that was so liberal in everything. And what mostly put you in that state is the furniture around you. So what you see here is a playful merge between an actual 70's bot shape and the back of an office chair.
Let me know what you think of this approach guys, and if you saw the "bot" and "the feel of an office chair" or not, ok?
Status: Work in progress