Feathers & Fur

by lumo • Uploaded: Feb. 07 '11 - Gallerized: Feb. '11

6c1b81099fa4d9d8da1ab0ff62dd0791.png

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Description: Feathers and Fur. You should see both the dog and the bird in the mark. What you see first is not important, rather, I wanted to viewer to take a second look at it. For this version I have removed the leaves/collar so as always, comments are welcome.
As seen on: golumo.com
Status: Work in progress
Viewed: 35054
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Lets Discuss

JoePrince Feb. 07 '11

Definitely like it without the leaves, nice one James.

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michaelspitz Feb. 07 '11

Yep, better minus the leaves. Looking good :)

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lumo Feb. 07 '11

@joe, @michael - thanks guys.**I'm just wondering if the bird is as easy seen as easily as before. This version seems cleaner and also has only three colors now.

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Type08 Feb. 07 '11

Idea - if you put one leaf to hang from the branch it might also look as a dog tag! By the way, I kind of see that my 'Fetcher' logo was maybe a source for inspiration here, am I right? :)

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lumo Feb. 07 '11

Hi type08, I did initially have the leaf hang from the branch like you suggested (as the dog tag) but as joe and michael said, they prefer this version without. It's a little cleaner and also just used the three colors instead of adding the green too.**As for inspiration, the idea of the combination hit me out of the blue while sketching, and I never actually looked at other designs for inspiration prior to drawing. Unless it somehow had a subconscious impact here...

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deiv Feb. 07 '11

great work, Lumo :) both of them is easy to see!

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nitish.b Feb. 07 '11

leaves gone, the logo is on!..got better fo sure

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Type08 Feb. 07 '11

All good man, I just had that feeling, no probs at all. Well, I didn't see the first version of it but I also didn't mean to go with the green here (a brown leaf would suffice). I think that it wouldn't make it more complex but it would def add a little bonus to it...

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GreenInkStudio Feb. 07 '11

Very nice logo! Love it. Also like it without the leaves.

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lumo Feb. 07 '11

Thanks for the comments! Cheers.

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GreenInkStudio Feb. 07 '11

Should be in the gallery. Maybe tomorrow %3B-)

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bigoodis Feb. 07 '11

hehe, nice dogobird :)

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alterego Feb. 07 '11

amazing work buddy...

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13mu Feb. 08 '11

very cool!%0D*At first a dog, then a bird )

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Draward.com Feb. 08 '11

Good idea. Nice colors. Thumb Up.

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LadyGrey Feb. 08 '11

I see this is puppi's head %26 also see the parrot

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lumo Feb. 08 '11

Thanks. Nice to see that the mark works like it should.

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Mikeymike Feb. 08 '11

great concept and execution, James.

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pjmaster Feb. 08 '11

Nice to see this in gallery. Very clever.

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52 Week Highs Feb. 08 '11

Cute. How to work in the feather?

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dgambetta Feb. 08 '11

That's great, I actually saw the bird first!

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contrast8 Feb. 08 '11

Great work James!:)

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lumo Feb. 09 '11

Appreciate the kind words.

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logomotive Feb. 09 '11

Yes very clever. Took me a while to see bird, I think because of the small dot for eye.

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AlexWende Feb. 09 '11

great concept *check*, great execution *check*, great looking *check*

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koodoz Feb. 09 '11

Sheer brilliance!

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bigoodis Feb. 10 '11

Great and better without leaf

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midgar Feb. 11 '11

Took me about 50ms to see the bird and another 2s to see the dog. Great idea and execution!

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lumo Feb. 11 '11

Thanks midgar. You are on top of your game today! Nice that you caught everything quickly. Cheers!

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wooly1 Feb. 12 '11

i love this. Great work mate.

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asto Feb. 13 '11

wow!! this is very2 clever!! i like it so much!!

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square69 Feb. 19 '11

Really clever and looks great!

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sugarspice Mar. 09 '11

I LOVE smart logo like this one!! but imo becos the birds beak colour is much more stronger, thats where my eyes headed first, i definetly see a bird first. love the simple execution!! Respect

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lumo Mar. 10 '11

Thanks everyone for the comments.

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justinbakerdesigns Mar. 24 '11

So clever! Great work I definitely looked twice.

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gandb Mar. 24 '11

Very clever, had to take a second look. Just stumbled on this site some really excellent artwork.

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lumo Mar. 26 '11

Thanks for commenting. Cheers.

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megashred13 May. 09 '12

Your logo is currently on the front page of Reddit!

http://www.reddit.com/r/pics/comments/tfsij/this_logo_blew_my_mind/

Kind of strange to see this logo here so often and then see it at the top of a completely different website I visit every day!

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Dan. May. 08 '13

One of my favourite logos of all time

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