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Feathers & Fur

by lumo • Uploaded: Feb. 07 '11 - Gallerized: Feb. '11

6c1b81099fa4d9d8da1ab0ff62dd0791.png

Description: Feathers and Fur. You should see both the dog and the bird in the mark. What you see first is not important, rather, I wanted to viewer to take a second look at it. For this version I have removed the leaves/collar so as always, comments are welcome.
As seen on: golumo.com

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Status: Work in progress
Viewed: 17697
Tags: funny comfort nature
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Lets Discuss

JoePrince Feb. 07 '11

Definitely like it without the leaves, nice one James.

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michaelspitz Feb. 07 '11

Yep, better minus the leaves. Looking good :)

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lumo Feb. 07 '11

@joe, @michael - thanks guys.

I'm just wondering if the bird is as easy seen as easily as before. This version seems cleaner and also has only three colors now.

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Type08 Feb. 07 '11

Idea - if you put one leaf to hang from the branch it might also look as a dog tag! By the way, I kind of see that my 'Fetcher' logo was maybe a source for inspiration here, am I right? :)

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lumo Feb. 07 '11

Hi type08, I did initially have the leaf hang from the branch like you suggested (as the dog tag) but as joe and michael said, they prefer this version without. It's a little cleaner and also just used the three colors instead of adding the green too.

As for inspiration, the idea of the combination hit me out of the blue while sketching, and I never actually looked at other designs for inspiration prior to drawing. Unless it somehow had a subconscious impact here...

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deiv Feb. 07 '11

great work, Lumo :) both of them is easy to see!

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nitish.b Feb. 07 '11

leaves gone, the logo is on!..got better fo sure

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Type08 Feb. 07 '11

All good man, I just had that feeling, no probs at all. Well, I didn't see the first version of it but I also didn't mean to go with the green here (a brown leaf would suffice). I think that it wouldn't make it more complex but it would def add a little bonus to it...

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GreenInkStudio Feb. 07 '11

Very nice logo! Love it. Also like it without the leaves.

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lumo Feb. 07 '11

Thanks for the comments! Cheers.

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GreenInkStudio Feb. 07 '11

Should be in the gallery. Maybe tomorrow ;-)

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bigoodis Feb. 07 '11

hehe, nice dogobird :)

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alterego Feb. 07 '11

amazing work buddy...

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13mu Feb. 08 '11

very cool!
At first a dog, then a bird )

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Draward.com Feb. 08 '11

Good idea. Nice colors. Thumb Up.

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LadyGrey Feb. 08 '11

I see this is puppi's head & also see the parrot

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lumo Feb. 08 '11

Thanks. Nice to see that the mark works like it should.

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Mikeymike Feb. 08 '11

great concept and execution, James.

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pjmaster Feb. 08 '11

Nice to see this in gallery. Very clever.

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52 Week Highs Feb. 08 '11

Cute. How to work in the feather?

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dgambetta Feb. 08 '11

That's great, I actually saw the bird first!

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contrast8 Feb. 08 '11

Great work James!:)

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lumo Feb. 09 '11

Appreciate the kind words.

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logomotive Feb. 09 '11

Yes very clever. Took me a while to see bird, I think because of the small dot for eye.

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AlexWende Feb. 09 '11

great concept *check*, great execution *check*, great looking *check*

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koodoz Feb. 09 '11

Sheer brilliance!

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bigoodis Feb. 10 '11

Great and better without leaf

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midgar Feb. 11 '11

Took me about 50ms to see the bird and another 2s to see the dog. Great idea and execution!

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lumo Feb. 11 '11

Thanks midgar. You are on top of your game today! Nice that you caught everything quickly. Cheers!

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wooly1 Feb. 12 '11

i love this. Great work mate.

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asto Feb. 13 '11

wow!! this is very2 clever!! i like it so much!!

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square69 Feb. 19 '11

Really clever and looks great!

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sugarspice Mar. 09 '11

I LOVE smart logo like this one!! but imo becos the birds beak colour is much more stronger, thats where my eyes headed first, i definetly see a bird first. love the simple execution!! Respect

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lumo Mar. 10 '11

Thanks everyone for the comments.

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justinbakerdesigns Mar. 24 '11

So clever! Great work I definitely looked twice.

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gandb Mar. 24 '11

Very clever, had to take a second look. Just stumbled on this site some really excellent artwork.

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lumo Mar. 26 '11

Thanks for commenting. Cheers.

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megashred13 May. 09 '12

Your logo is currently on the front page of Reddit!

http://www.reddit.com/r/pics/comments/tfsij/this_logo_blew_my_mind/

Kind of strange to see this logo here so often and then see it at the top of a completely different website I visit every day!

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Dan. May. 08 '13

One of my favourite logos of all time

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