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Description: Following on from our 2011 brief to design their visual identity, the Dublin AIDS Alliance approached us in 2012 to design a one-off identity for their 25th anniversary. The identity consists of two dials; the outer dial rotates clockwise (representing the future) while the inner one rotates anticlockwise (representing the past). Both dials can be spun independently of each other, allowing for a dynamic identity which can be used in a playful way.
As seen on: Subliminal
Status: Client work
Viewed: 968
Tags: 25 years • Subliminal • Dublin • red
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