After Dark Digital

by james-oconnell • Uploaded: Nov. 08 '10

11d6f7b48ec22ff2a110c4261382a62a.png

Add to Pad (In 0 Pad s )

Description: A new identity for an after-hours web agency.
Status: Work in progress
Viewed: 1064
Tags: gray grey amber site
Share:  

Lets Discuss

JF Nov. 09 '10

Any particular reason why bright colors are used with a logo that says 'after dark'....?

Reply
james-oconnell Sep. 21 '11

The bright colour was applied to extenuate the 'digital' offering. The scope for the site for which it was to be used for was to include a changing background based on the rotation of the Earth, thus appearing like a beacon of 'light' on the page at particular times of the day.

Reply

Please login/signup to make a comment, registration is easy