Logopond Rebrand

by itsLeeBoren • Uploaded: Jun. 19 '15

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Description: Just had to much fun making the first one I wanted to try my hand at a more simplified version. Entire typeface was built from the ground up. I wanted to encapsulate elements from the original to maintain the brand imagery. The mark is all from scratch... However I did use a lot of inspiration from one of @LumaVines versions. I know they are very similar. Just really liked the direction and wanted to build upon it. This is all just for fun.
Status: Just for fun
Viewed: 1170
Tags: logopond itsleeboren the pond rebrand
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Lets Discuss

lumavine Jun. 19 '15

Ha nice. Good work on the type from scratch. My only suggestion would be to optically correct some of the inner corners for better "ink trap" style thinning on the joints so they don't look so congested. Keep stylin'

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itsleeboren Jun. 19 '15

Will do @LumaVine
Thanks for the pointers! Most appreciated.

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itsleeboren Jun. 19 '15

Ill work on it tonight and adjust the kerning some too. open it up slightly and let it breath. @LumeVine

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