Safeways
by insomnisdesign • Uploaded: Nov. 04 '07
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Safeways Risk Management. The logo symbolises the Safeway for workplace risk management. This is illustrated with the basic form of building structure & arrows / chevrons leading the 'Safeway'. I chose a standard serif 'safe' font giving a corporate feel. I chose the blue shades for their calming attributes reiterating the safety factor.
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Wonderful typography! Not so keen on the mark though.
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