Rappahannock Independent Film Festival (RIFF) Logo

by imsoper • Uploaded: Oct. 10 '08

Float

Description: Designed for an annual film festival in the Washington, D.C. area.
As seen on: Rappahannock Independent Film Festival (RIFF)
Status: Nothing set
Viewed: 1833
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Lets Discuss

light Oct. 10 '08

I love this logo. At first glance it looks odd, but closer looks show a lot of balance. The left side is dense in ink but light on characters, the right side is light in density but heavy in characters. Also, it took more than one look to notice that the 'left side aligned/right side slant' shape of the RIFF match the shape of the written out text block. Convenient or planned?**Brilliant either way.

imsoper Oct. 11 '08

Thanks man! I appreciate the compliments.**The text on the right, is primarily convenient :) but definitely a good outcome, especially considering the long words.

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