Mar. 13 '09
commentary to be added later.
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i like it, but feel it could be stronger as just the mark and not the text
Kind of quirky looking actually .. a handicapped horse. But funny enough it may actually work for something that has ".. holdings" in its name.
Also the R-O-N kerning is a bit too loose.
I'd say lose the legs, keep the head and just use that as the mark. The type is nice.
Yeah, that horse looks hobbled or spavined. I'm thinking you wouldn't want that kind of connotation for this mark. The horse head is nice, but two horseshoes interlocked would make a great H and bring in the iron part of the name into the logo really well.
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very nice ;)
Agree with comments above that it feels a bit handicapped. A holdings company needs to feel secure with a solid foundation. A propped up horse does not convey that. The head itself is a beautiful mark.
As it's been said above, the horses head is really nice and the type is great too.
I have featured your logo on my websites feature called 'Hot or Not'
Each month i give my opinions on the Featured logo's on Logopond.
Adam @ http://www.TheGraphicShack.com
Very well executed.
Thought I faved this a long time ago. Awesome work!
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