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I don't like Honda dealers, but this is a very nice logo.

I can't believe you got a car dealership to accept a good logo. Car dealerships are use antithesis of good design. Nice work. And nice logo btw. No need for the dotted outline though.

Very fresh for a car dealership! Great use of color! Reminds me of E. WA... lots of dust/sand. Cool.

Can't help but think of the Jeep Trail Rated badge found on it's vehicles:**http://www.wjjeeps.com/photoalb/week/trail_rated.jpg**Similar but not a conflict.

very nice, but I don't see what it has to do with cars or Honda... but it looks like you're really close to either bringing in the Honda H to the central design or else maybe making the ring a steering wheel? not sure, maybe both of those suggestions will kill it, but perhaps worth a quick sketch?

Hipcheck, according to Honda's brand guide, a dealer logo CANNOT incorporate any part of the Honda signature. Originally it was my intention to include the H in the lower portion where the Honda text resides. As far as the steering wheel goes, that was more of a suggestion in this current design rather than to be an overt design element. Thanks for the comment.