P.M.

by dado • Uploaded: Mar. 04 '08 - Gallerized: Mar. '08

a68fae3626ff6163db741f9a2fb58d08.png

Add to Pad (In 13 Pad s )

Description: Logo for a Creative Consultants company. The idea was created based on the concept that the company works through the night in order to deliver projects on time.
As seen on: damiand.com
Status: Client work
Viewed: 6065
Tags: night owl creative PM night owl
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Lets Discuss

OcularInk Mar. 04 '08

Nice concept. The pencil addition is a clever touch. The breaks in the pencil may need to be slightly larger to account for scalability issues. Also, have you tried making the white part of the eyes yellow? You could also make the graphite part of the pencil the blue to give some more depth to that part of the mark. All nit-picky things. Keep up the good work, dado.

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dado Mar. 04 '08

Thanks Kevin, i will try! :)

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dado Mar. 04 '08

what about now? %3B)

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cjiske Mar. 04 '08

and maybe you can look what the mark does when you put a dark blue (almost black) background? The type also in yellow (same as the eyes) or pure white... Nice mark anyway!

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OcularInk Mar. 04 '08

I think those changes helped. When the eyes are the same color as the pencil, it seems to make everything flow better. Cjiske might have a nice idea too when branding the logo. Cheers, buddy!!

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thomas Mar. 04 '08

No comparaison for me. That's much more better my friend! A question... Are PM dots necessary? Not really like it and not sure it follows typographic rules (certainly not French ones) on acronym... Not sure also eyes need to be yellow...

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OcularInk Mar. 04 '08

Yea, Thomas is right. Are the dots necessary?

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dado Mar. 04 '08

Ok, done people!

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