Taylors

by c4creative • Uploaded: Jul. 31 '08

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Description: Concept 01. Rebranding of Taylors Development Strategists. Logo is still under consideration. Down to these 2 concepts.
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Logomotive Jul. 31 '08

Hey 90 I see what your doing, at least I think I do? I see you don't want to make the cut above L the same or it will look like an i right? what about using the r like this %7C%5E if that makes sense.?

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90degrees90 Aug. 03 '08

It makes sense (it was in my initial concepts). The reason I used the L instead of the R is that I wanted the accent mark %26 colour to really stand out (which I felt it did more with the L).**The shape/cut in the L is taken from their current logo (www.taylorsds.com.au), which has some pretty loose meanings - flagship, a cut above the rest. It made more sense to me to use the L as it resembles a building more than any other of the letters. Does this make sense?**Thanks for the feedback logomotive.

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