Semaforo Audiovisual

by bluebirdesign • Uploaded: Sep. 20 '11

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Description: The cliente ask me for a logo to use in film and post production projects. The concept is based in refraction of light inside the eye. Check out the concept in: http://talent.adweek.com/gallery/Semaforo-Audiovisual/2171899
Status: Client work
Viewed: 2605
Tags: movies editing post-production
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Lets Discuss

logoboom Sep. 20 '11

Really dig that mark. I feel the font choice competes a bit for attention. But that mark is awesome.

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nathantrafford Sep. 20 '11

The concept and thought process is top notch. Awesome work! Agree about the type treatment being a tad too much, and would really love to see a small amount of transparency in the mark, especially when it's on a darker background. It would add to the concept, as the colors that we see are actually light rays.

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Hayes Image Sep. 20 '11

Not to sound like a parrot, but Have to agree on what's been said above. Visually %26 conceptually the mark is solid granite...the type could so much stronger.

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bluebirdesign Sep. 21 '11

Hey partners, thank you for your comments. Logoboom, when you tell me about to have more attention with the type, what do you consider a fault? The lowercase? Isn't stronger enough?**Nathanrafford, I really didn't think about transparency, I'll try and send you later :D*

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