Nov. 20 '08
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Home energy company, didn't want to resemble Apple Computers at all.
Interesting concept. The execution isn't there yet though. First of all I would remove the gradient and stroke on all of it. The font seems off right now, but I can't place the issue. I think lowercase type might work better though.
Nice concept, but is he frowning? I wonder if that frown could be turned upside down? So he's :). Also concur the gradients aren't necessary.
Perhaps the body of the apple could be green, I think it would still read as an electrical outlet and be more visually appealing.
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