Artra

by Type08 • Uploaded: Mar. 01 '10

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Description: New redesigned logo for my company. Since 1998 we have redesigned our identity 3 times. This last version was prepared for the 2010 make up and it is applied on all our communication material. The mark itself is an original from day one, tweaked just a tad but it preserved the core structure. Our brand name is a fusion of the words 'art' and 'ra' and it can be translated into something like 'the art of living', so the mark shows the stylized synergy of the sun and the eye. Thanks once again to David (Helvetic Brands) for including this in his '100 Brands of Interest Volume 1' series.
As seen on: www.artra.hr
Status: Client work
Viewed: 3893
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Type08 Mar. 01 '10

Thanks, Ivan!*Anthony, it's in the description. Extremely minimalistic approach to sun and eye shapes. *

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Type08 Mar. 01 '10

...Our brand name is a fusion of the words 'art' and 'ra' and it can be translated into something like 'the art of living', so the mark shows the stylized synergy of the sun and the eye... It is buddy :)

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Type08 Mar. 01 '10

Want gum gum? All good man, 3AM here and I am wasted, so you just made me check it once again %3B)

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