JML

by SingleShutter • Uploaded: Jul. 29 '09

6a02e074d179789a369d04830b7eef88.png

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Description: I made this logo 7 years ago. This is the logo my web design company is carrying right now. Would really like some suggestions on how to make it better.
As seen on: JML Internet Solutions
Status: Client work
Viewed: 1311
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Lets Discuss

sdijock Jul. 29 '09

Not trying to be offensive, but it looks like the kind of graphic design that I did in high school - has a very 1980's feel to it. I don't even know where to begin in suggesting improvements. Unfortunately, I think this logo is a complete re-do. Sorry.

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SingleShutter Jul. 29 '09

You really think it's that ugly? Hmmm, maybe it's time for a rebranding.

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sdijock Jul. 29 '09

Not necessarily ugly, just very basic/dated looking.

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SingleShutter Jul. 29 '09

Alright!!! Thanks so much. Yeah, maybe it's time to totally change the image.

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andreiu Jul. 29 '09

maybe a rebranding would be effective! :p

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barryconvex Jul. 30 '09

I think, in most cases, like this one, italics make a logo look dated (not in an 80s, but a 90s way.) You should definitely drop the horizontal lines and the small caps for %22Internet Solutions%22, they very often work for elegant widespaced serif fonts, but not here. JML are very nice, symmetrical initials and I don%B4t think it%B4ll take much to bring this logo to the 21st century.

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SingleShutter Jul. 30 '09

Alright! Thank you so much for the insight. I'll try to upload some new concepts for JML and see what happens. Cheers!!!

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